Ms. Williams oversees the development and implementation of the marketing strategy for the dermatology organization. She has wide-ranging experience in the commercial health care segment including medical devices, pharmaceuticals, R&D, and manufacturing. She was previously senior marketing director for Merz North America, where she led strategic direction and tactical execution for a neuroscience portfolio that included biologic, pharmaceutical, and medical device products. Ms. Williams initially worked at Valeant from 2004 to 2006, and has since returned. She has additionally held positions at Eli Lilly and Alcami (formerly aai).

My 1:1 Connection is: I’m new to the business side of dermatology but not new to the patient side of dermatology. As a psoriasis patient, I understand the importance of a strong, trustful relationship with your dermatologist and the emotional value of a treatment that works for you. I feel lucky I can truly understand what my impact will be beyond the walls of my office.

Steve Kreider currently leads the sales organization for Ortho Dermatologics. He joined the company in May 2017, leading the commercial launch of SILIQ. Prior to joining Ortho, he led all aspects of marketing for Merz North America’s Ulthera business, a leading aesthetic device company. He joined Merz in 2013 as Director of Business Development, culminating with the successful commercial integration of Ulthera into Merz. Prior to Merz, Kreider held sales and marketing leadership roles of increasing responsibility at Medicis. He began his pharmaceutical career in sales at Pfizer.

My 1:1 Connection is: Michele Perkins, Jack Nicoll, and Dr. Jeff Suchniak were some of the first people I met when I started working in the dermatology field in 2006—and I have continued to work with all of them, call on them for advice, and count them among my friends for the past 10+ years. My favorite part of being in this industry is the connections you make with the people.